Six Common Points In The Location Of Profitable Clothing Stores
1, areas with high commercial activity are generally commercial centers, downtown areas and frequent commercial activities, and the turnover is bound to be higher.
Such a shop is called "an inch of gold".
In this area, logistics is fast. For apparel industry, clothing is spreading rapidly. If the goods flow slowly, they may be out of fashion before they are sold, so the area with frequent commercial activities is likely to be out of date.
Couture
The location of the store is an excellent location.
2, the population density is high in the area near the residential area, the population is relatively concentrated, the population density is higher, then people go to the store frequency is relatively high, business is good.
In such areas, people of all ages and social strata have.
It is easier to choose which styles or types of clothes to sell, and there will be more customers.
Moreover, because the flow of population has been very large, it is easy to understand the daily sales volume.
Sales volume
Will not suddenly rise and fall, can ensure stable and rich Shops revenue.
3, the street shops which have a lot of traffic are on this kind of street, with large traffic volume and relatively large number of patronage shops.
But consider the large traffic volume on the street and the influence of terrain or traffic to choose the best location.
For some passenger traffic, but because the traffic arteries, the passenger flow is the place to go to work, it is not a good choice of clothing store address.
4. Location
traffic
Convenience, customers are willing to patronize, willing to go by car.
Generally speaking, there is a bus stop nearby, or a shop that can walk less than 20 minutes walk is the best.
5, people gathering or gathering places, such as theaters, cinemas and other entertainment places, sometimes attract those who are recreational and entertainment to stroll around the store, many people will buy.
Clothing is popular and has many styles, so long as people can buy unique styles of clothes, people will be afraid to buy them elsewhere.
Moreover, most of the places of entertainment are young people. They are very fashionable in fashion. Therefore, opening up a fashionable clothing store in these places will attract a large number of young customers who are catching up with the trend.
6, neighborhoods of similar shops can attract customers if they can concentrate on a certain location or block.
Because there are many shops that run similar products, customers can have more opportunities to compare and choose here.
We may as well listen to the consumer's view: Ms. Jiang, who teaches in a university, buys clothes every time, and always likes to go to the clothing store's intensive places. She thinks that besides many styles, the shop can be sold more than three, and it is easier to start the price.
Therefore, do not worry about competition among the same businesses. Once the shops are open, the aggregation effect will be easy to expand, and to form a "professional Street". The business will be easier to do than single handedly.
Generally speaking, the area with more than two conditions is a good location. If it is all available, it is the best shop site.
However, the rents with these conditions are generally quite high.
Shopkeepers should not be intimidated by higher rent, but carefully analyze how much money can be invested in this fund.
Generally, as long as the idea of opening a shop is right, it is high investment and high return, so we must invest in the shop site.
It's better to spend a lot of money to find a good store if you spend a lot of money on a big shop.
Of course, high rents increase operating costs and increase operating pressure and risk. We must have a good calculation of investment projects and see that space can not do business in golden shops.
If there is no diamond, do not live in China.
If there is a shortage of initial funds and there are good shops in other areas, so long as they can operate properly, they will also be profitable.
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