Teach You Children'S Clothing Shop Site Selection Skills

Too much competition will reduce profit opportunities, and no competition will reduce customers' presence.

The correct choice of competitors, understanding the number of children's clothing stores, location characteristics, sales regulations, customer characteristics, product mix, price level, etc., will help us to understand the characteristics of consumers' needs and the way of business, and predict the market space, quick site selection and effective retail mode.

Competition surveys usually include observation, visit to consumers, trial selling, investigation and video recording.

Yes, we have

Shops opened on the main roads of the city, but the barriers on both sides of the main road greatly affected the business.

Therefore, we should pay full attention to this when choosing street pavement.

In fact, this is a closed traffic. Choosing this kind of location to open children's wear shops is not very good.

Is the traffic condition convenient?

Including: after the children come to the children's clothing store, is it convenient to park the car, whether the goods are pported conveniently or not?

Is pportation convenient or not?

It also has a great impact.

A high-income fashion shop with high incomes and no wrong calculation is the key to targeting the high income of target customers.

The surrounding villas or grades are one of the high income groups.

Generally speaking, children's clothing shop is located near the location.

The more, the denser the better.

At present, many large and medium-sized cities are relatively concentrated in various areas, such as business district, tourist area, University District, etc. children's clothing stores in different regions should pay attention to analyze their specific situations.

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The following four principles should be followed in selecting the facade.

1. cost principle.

First of all, enterprises are economic entities, and economic interests are important to enterprises whenever and wherever they are.

The fixed cost at initial stage, the variable cost after the operation, and the annual income after the sale of products are related to site selection.

2. the principle of gathering talents.

Talents are the most valuable resources of enterprises. The right place to list the list of retailers is suitable for attracting talents.

On the other hand, the fact that employees are inconvenienced due to the relocation of enterprises often result in employee turnover.

3. close to user principles.

How to choose a facade to do business? Almost all the service industries need to follow this principle, such as bank savings office, post office, cinemas, hospitals, schools, retail stores and so on.

Many manufacturing enterprises also build factories near the consumer market to reduce freight and wastage.

4. long-term development principles.

Enterprise location is a strategic management activity, so we must have strategic awareness.

Siting work should take into account the rational distribution of enterprise productivity, take into account the development of the market, and be conducive to the acquisition of new technologies and new ideas.

Under the background that the world economy is becoming more and more integrated, we must consider how to participate in international competition.