Charm And Ability. What Do You Have?

About the two words of ability and charm, I heard from sun Shu's speech at the half year marketing conference.

Always like to ponder something, carefully pondering the relationship between the two words, in fact, deep feelings.

I remember that in the University era, management professors told us: "management is both a science and an art."

Of course, some people say that the scientific nature is more, some people say that the artistry is stronger, which part of the ratio is even bigger.

No theory can be applied to light. Practice alone will not work. It is necessary to combine theory with practice to have a deep understanding.

I have been consulting with the director, and I have seen a lot of training CDs on management, such as Yu Shiwei, Ceng Shiqiang and so on. My biggest feeling is: to do well in management, we must thoroughly study human nature, including the advantages and weaknesses of human nature.

It seems that the content has nothing to do with the topic. Actually, what I want to say is the relationship and importance of the manager's personal ability and personal charisma in daily management work.

This is my original intention of writing this article.

In fact, I think personal abilities and charisma belong to the category of leadership.

Personal ability mainly refers to professional ability; personal charisma includes moral character, personality, self-cultivation, and communication ability, decision-making ability and judgement ability in work.

As a manager, having a strong ability to work is the foundation, otherwise it can not do the work well, nor can it serve the crowd. That's why the people who always choose the strong will be the leader. If the ability is not the strongest, it doesn't matter. Then we must have the charisma to attract others and let the stronger people want to follow you.

If both do not occupy, ask: what do you rely on to make others willing to work for you?

In other words, generalize is the ability to achieve personal, charm achievement team!

Relying on strong working ability to achieve personal examples too much, far from it, look at the company's top leadership, which is not from the salesperson or grassroots management origin, rely on their outstanding personal ability step by step to stand out from the grassroots, to achieve today's results?

If their abilities are not as good as ours, they will not admire and identify with them now.

Therefore, I personally think that in the early days of our career, it is most important to exercise our ability to find problems, analyze problems and solve problems. At that time, we were in the stage of "learning". Most of them were single soldier, and did not need too much personal charisma.

However, with the continuous improvement of personal capabilities and the gradual upgrading of positions, we enter the realm of "being the right". At this point, we often lead a team in "fighting". At this moment, the demand for personal charm gradually surpasses personal ability and becomes one of the most important qualities of managers, because you need it to unite the whole team firmly and strive for a common goal.

Throughout history, all the ruling managers are not necessarily the most powerful in all aspects, but in order to consolidate the regime, he needs more power than others to help him to govern the country or organization. The larger the organization, the more capable people are.

Why do so many "able people" listen to the leadership of managers?

The state relies on power and the organization relies on the strong personal charisma of the manager.

There are so many cases. We know that during the Three Kingdoms period, the era of heroes emerged in Chinese history.

As a generation of Liu Bei, many people feel that he is a mediocre person, but a puppet emperor in Zhu Geliang's hands.

However, behind Liu Bei's "benevolence" and "foolishness", he shows his outstanding leadership.

Liu Bei's excel is to win the hearts of the people and to win the hearts of the people. This is also the key to his achievement of imperial supremacy. From this point of view, Cao Cao and Zhu Geliang are also hard pressed.

In fact, this kind of "popularity" relies on his strong personal charisma, so that many capable people willingly take refuge in him and work for him.

Therefore, although he is generally resourceful and resourceful, he has Zhu Geliang and Pang Tong for his strategizing. Wu has Guan Yu, Zhang Fei, Zhao Yun and others to fight for the battlefield, leaving him a thick pen in the long history.

In the marketing work, I think a competent business person may not necessarily become a charismatic manager, but a charismatic manager must be a competent salesperson first.

So, I want to discuss a problem with my colleagues who have made some achievements in sales: what should we do next after doing a good job of our sales work?

Yes, if you want to continue to develop your career goals, consciously improving your personal leadership is the key.

What is leadership?

The definition is too rigid and not to mention.

Peter Drucker, the founder of management, once said, "leadership is the art of being an individual rather than the art of doing things, and ultimately determines the quality and personality of a leader."

So, just like choosing a manager from two people, a person's ability is general, but his personality is very good, and the other person's ability is relatively strong, but the character is general. Who will you choose?

I think the enterprise will generally choose the former, because after all, the higher the job, the higher the demand for the character.

I remember Niu Gensheng, President of Mengniu, who once said in "win in China": "small things depend on wisdom, big things depend on virtue."

I think, as a boss of an enterprise, he must feel deeply.

Therefore, I believe that in addition to constantly improving your professional ability, we should pay more attention to personal accomplishment, improve our virtues, enhance our personal charm and overcome our weakness in human nature, so you will become a useful person.

Because, I always believe in a sentence: good deeds are like water, good deeds carry everything.