Human Progress Has No Boundary &Nbsp; Marketing Also Has No Boundaries.

"People abandon, take and take"; when they are cheap and buy, they are expensive, but they are expensive when they are sold.

This is

Two thousand years later, during the FIFA World Cup in South Africa, Huang Jianxiang, a famous commentator, joined hands with Lenovo.

Since human society has ended in the era of barter and entered the era of money, marketing has come naturally. From the past to the future, it can be said that as long as consumers want to buy things, businesses have to sell things, they can not escape the influence and power of marketing, and they will never stop the anatomy and analysis of marketing.

Over the past few years, the voice of complaints about marketing has become more and more difficult. Why? In the past, an advertisement on CCTV products could be fired. In the past two years, advertising has not been widely advertised. People are protesting: "no TV play is allowed in the advertisement!"

If the TV is not going to get through, then let's play the movie. Xiao Gang's director shot the big shot and took the concept of the implanted advertisement. After the fame of XiXi Wetland, the whole society stared at the Tangshan earthquake with interest.

The owners of the company are reluctant to mix up. Our Party B wants to break their heads, the consumers are getting more and more rigorous, and the space is narrower.

Let's go back to the long history of history, draw lessons from history, and see what interesting conclusions can be drawn from longitudinal analysis.

The traditional marketing concept is product first, service first, and benevolent business can make money, and all the traders are shouting, emphasizing that "wine is not afraid of deep alley" or "small profits but quick turnover". Many old brands do not have experienced the meticulous irrigation of several generations of businessmen to create a gold sign? Indeed, limited by the space constraints of social communication, good products can be recognized by everyone. Only word of mouth can be spread this way, so we can only work hard on price quality.

"Ren business" is often the highest customer evaluation of the store.

{page_break}

In twentieth Century, with the rapid development of technology and the narrowing of distance between people, the focus of marketing has gradually shifted to more effective consumers in the shorter time to know more about your products. Every time the invention of scientific and technological invention that shortens communication distance, it also means that the media ads attached to it will debut in the first place: broadcasting will appear at the same time, while broadcasting advertisements will also appear at the same time; soon after the invention of television, people will think of recording television advertisements, and the process of popularizing the Internet also means that online advertising is becoming increasingly pervasive.

Today, what is the concept of marketing? Let's take a look at the classic case of consumer anti marketing: when Canadian singer Dave Carol travelled on a United Airlines plane in the spring of 2009, his famous wooden guitar worth 1800 pounds was broken by the baggage pport worker at O'Hare Airport in Chicago.

After 9 months of unsuccessful claims, Carol made his own experience a MV called the guitar crashed by United Airlines, and uploaded it to YouTube.

Within 10 days, the video got nearly 4 million hits and quickly became one of the most popular videos on the Internet.

While the United Airlines was damaged because of its image, the share price fell 10% and the market value shrank by 180 million dollars during the general rally of the US stock market.

Some people say that these one hundred years of scientific and technological achievements have made the progress of human civilization more than the sum of the past three thousand years, and of these innumerable results, the significance of the network must not be the first three.

What is the age of Facebook? The number of users in the SNS has exceeded 500 million. Many people do not log in for a day. It must be "not dead." the number of users has exceeded twenty million and the total number of micro-blog is over 100 million. The greetings from many friends have changed from "you play micro-blog" to "how much of your micro-blog account? I add you". Many SNS websites have called the wolf to be replaced by BBS.

Where is the boundary of creativity? The boundary of creativity is the boundary of communication, the boundary of technology, and where is the boundary of technology?

Yesterday, Yang was going to eat a litchi and still had to "ride the dust" thousands of miles of logistics. Today, you signed the Brazil coffee at the door of the house. The French wines poured in. The process of science and technology changed the distance of communication and changed the way of creativity.

{page_break}

I believe technology has no boundaries.

Take a recently interesting website, "street side", for example: the street side network is very simple. Every place you go, whether it is a restaurant bar, a cafe gym or a table room, you can sign in at its place, and you can make an evaluation by the way.

Friends can immediately browse to: "so and so at some time to a certain place," cheap, tasty, good! "Simple mode, but business opportunities are limitless! For example, a certain activity time in a restaurant sign how preferential, for example, in a bar to sign the most" landlord "how to enjoy preferential treatment until the" new landlord "instead of, for example, in a billiard room of the city's all branches after all the preferential treatment, such as more than 5 friends at the same place at a discount and so on.

Let alone the influence of thousands of thousands of friends, the "unwittingly" opinion leaders who frequently appear in a cafe will bring subtle influence to those tens of millions of friends.

As time goes by, the street becomes a climate. No one will send a message of "where you are". Instead, you will go directly to the website. Everyone's position will be clear at once. "If you signed in today, instead of" micro-blog today, "will you be surprised when the world changes quickly and miss a good marketing opportunity?

Time is changing fast, and faster and faster. Don't stop to think hard about where to hit the wall. Where is the creativity? Don't doubt yourself and how to reach the farther ahead. Look up, look at this every second is a brand new world, human progress has no boundaries, and marketing has no boundaries.

Recently, "Inception" has been a hot topic. It has sold well and sold well, and who will say that it will not become a reality for the recent sci-fi movie? In a way, science fiction movies will always be a preview in the future.

A few decades later, our advertisers may not need offices. They go deep into the minds of consumers and do real brainstorming.

Ha-ha!