Marketing Strategies To Improve Clothing Sales

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We can not avoid several aspects, where are the products sold in what area? What products are they sold? What channels are they selling? How can they be sold? What price are they being sold? Who are they going to sell to? Who are they going to sell? How can they make others willing to buy? Why do others buy them? How can people keep my products in mind? What are the selling points of my products? Where are the differences with others? What else can I sell? How can I sell? Who else can I sell to? How can I sell more?

This problem is the ultimate problem of all the problems ahead. All the problems ahead are for the last question, that is, how to sell more, that is, how to increase sales volume in a certain area.

Sales to products.

Products are the root of all marketing strategies and the starting point of sales.

To increase sales, we first need to find products suitable for our region.

Again, we want to classify the products: first, the basic products, which are the largest sales products in the region, which are the main source of our sales volume; two, the core products, which are the future competitive advantages of the region. Now this product is in the growth stage, but in the future it must be the focus of competition. The three is blocking products. This is our products aimed at competitors, mainly used to attack the core products and basic products of competitors.

We are also pushing hard, which is also the focus of future sales promotion.

Sales to terminals.

Any product must be sold through the terminal. We have to operate the terminal scientifically. For the terminal, we are divided into one, the core terminal, and the sales of these terminals are very large. We must maintain such terminals, such as sales promotion, display, stacks, shop recruitment, pop, store promoters, increase visits, and maintain these terminals through various means.

The two is the growth terminal. These terminals are in the growth stage, but in the future, we will support them.

The three is the dispensable terminal, not giving up, but the investment should not be too big, and it will not contribute to sales volume.

Sales to competitors.

We should always pay close attention to the trend of our competitors. We should not only take the initiative to attack, but also learn how to defend. We need to block competitors from many aspects, blocking from the channel, blocking from the terminal and passing through.

Line blockade, this strategy should be based on specific market, specific opponents to analyze.

In this strategy, there is a premise that if we are stronger than our competitors, then we will adopt a combination of attack and block. We need to launch a frontal attack.

Our strategy is to follow the strategy of adding innovation. We should follow category innovation, channel innovation and terminal strategy innovation. We should also be good at catching the shortcomings of our competitors and focusing on attacking.

Sales to distributors.

For dealers, he not only runs a brand, but his funds, warehouses and personnel are limited. If we want to improve the sales volume of our company, the first thing we need to do is to squeeze the resources of distributors, so that he has no energy to invest in other places, and increase his stock. It is also to give him pressure.

Another is to constantly develop marketing strategies, so that dealers have been busy, constantly finding things for him to do, occupy his business team time, dealer business team time is the most valuable, we have to grab their time to promote our products.

Speed up

To execute sales force.

To do a thing must be vigorous and resolute.

Speed is the key to winning. Sometimes, it is also a battle between the two armies. The speed of the shop must be paid attention to, the speed should be paid attention to, the appropriate plan should be worked out and the progress should be accelerated. This is also an important step in the promotion of sales volume.