Several Attempts Of O2O
First, fresh O2O. We plan to launch the distribution mode of "online order, store delivery" in December, so that we can ensure our fresh quality.
Second, the store is the O2O of the delivery center. Now, the coverage of Fei Niu net is only four places in Shanghai, Jiangsu, Zhejiang and Anhui. We plan to make consumers across the country in the first quarter of next year to order our products through the flying cow net. How can we do that?
Third, the O2O of the store's electronic screen. Now that stores are restricted by area, many products can't meet the needs of customers. If you do not find the goods you need, you can order more products through the electronic screen.
Fourth, we have built a O2O plan called "thousands of villages and tens of thousands of houses". There are more than 280 stores in the country, but there are still some areas that do not do enough, such as the downtown area and remote villages and towns. Then why don't we join the community store as a place for ordering and picking up goods? Delivery We can also get the remote villages.
The growth of main business of Da Yun FA is becoming difficult. In January 16, 2014, it launched the e-commerce business. April of this year Flying bull net Even with 1 shop close hand to hand fight price war, led the sale under the line.
After nearly a year's operation, the distribution range of Fei Niu net began to expand to other parts of the country from Shanghai, Jiangsu, Zhejiang and Anhui provinces. Fei Niu net also started the project of "thousands of villages and thousands of Pavilions", with force O2O.
But the real question is, will the flying bull net be a profit point under the massive attack of the electricity supplier?
At present, the flying bull network is not yet a group. Net profit Make contributions.
This year, we also invest in convenience stores for convenience, group buying and online shopping.
The concept, which is flirting with the hope that the online and offline projects will be completed, will still repeat the old line of big city, which is good at two or three line cities, to encircling the old roads of big cities. This avoids the expensive rent in big cities, but its cost will still be an uncontrollable factor in the growth path. For the development of the "heavy" model, every step must be extremely careful to maintain the existing success.
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