How To Improve The Conversion Rate Of Online Stores
In today's multivariate testing and behavior oriented advertising sales, it is very important to focus on improving the online shop conversion rate.
In many cases, this will play a great role.
If you want users to do more information and communicate with enterprises, you can increase the percentage of users visiting.
Now, more companies are concerned about the promotion of key behaviors.
Of course, some common problems can not be ignored.
As a facilitated marketing shop, you want to attract more traffic to the sales team, and hope that more users will communicate with enterprises.
Guided sales conversion is the main goal and the most improved one.
If you have 10 thousand users to visit, the conversion rate is 3%, that is, 300 boot sales conversion, you can raise the conversion rate to 3.5%., of course, you can also raise it higher.
If you make a big adjustment to online stores and carry out incentive activities, you will get more promotion marketing.
It seems that this effect is good, you can have more users.
Communicate
。
In general, you can shut down 95% of the traffic that does not generate conversion while pferring the online store traffic.
In the short term, this approach seems correct, but in the long run, this will have a negative impact.
When conversion is needed, the remaining 95% may not occur at second or third times.
If 10 thousand visits
flow
The probability of conversion to facilitated guided sales is 3%, and 40% of guided sales will plate into actual sales.
According to the following situation, you can achieve 50% of online store traffic conversion.
A large number of surveys show that the more things that happen, the more they are converted to
Sale
The greater the possibility.
Can the salesperson represent the brand? Is it easy for her to work together?
Salespeople know that there is a big difference between sales expectations and how to achieve expectations.
With the change of offline conversion, the value of network channel will also change.
Make sure you have enough time to understand the impact and focus on the improvement of pformation.
When making adjustments to online stores, you have to adjust the attitude assessment method and offline merchandising.
Usually, in offline channels, offline merchandising is most closely related to guided sales.
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