Experience In Opening A Clothing Store: Selling Skills
Style positioning, it is clear whether your brand is casual or formal dress, men's clothing or women's clothing.
Casual wear shops should give people the feeling of being free and relaxed. They can give the background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded and displayed and displayed on the side. They should be placed at random and have a sense of entirety.
The color of women's clothing should be feminine, light blue + white, red + white, purple red + white.
Style positioning, it is clear whether your brand is casual or formal dress, men's clothing or women's clothing.
Casual wear shops should give people the feeling of being free and relaxed. They can give the background music with strong sense of rhythm. They have contrasting colors and gorgeous lights. They should be folded and displayed and displayed on the side. They should be placed at random and have a sense of entirety.
Women's wear
The color of the shop must be feminine. Light blue + white, red + white, purple red + white, camel + white, white, black + white are all good choices. The lines must be streamlined, slender, light and soft, with many mirrors (women are naturally looking at the mirror. When you have many mirrors here, even if they do not look at your clothes, they will attract them.
Men's clothing is mainly made of coarse mineral lines and deep colors, mostly made of walnut and other materials.
We identified the location. The following are the elements of store design:
1, the color of the store should be unified, and the color of clothing and decoration should be very harmonious, so that people can see the main color of your store at a glance. But the unity that I am talking about here is not to make the dress and decoration color identical, that will make the store look dull and monotonous, it should let the bureau have a contrast and obey the whole.
2.
lighting
Purpose.
Lighting plays a key role in clothing stores, and the display effect of the same clothes is different from that of lighting and lighting. In particular, models and individual display must be set up with spotlights.
The color of the light should also be appropriate, and the blue light gives a very cool, cool, psychedelic feeling (selling summer clothes), the yellow light, and a warm feeling (selling winter clothes).
3.
Fitting Room
It is very important that customers decide to buy clothes. Most of them are made in the fitting room. Now there are many shopping rooms fitting rooms which are simply unsightly (which affects sales). You think, when your customers walk into your fitting room, step on the soft wool carpet, close the door of the exquisite door handle, try to wear a dressing table to let her comb her hair for trial, and spray fine perfume, do you feel like a princess? (the princess will buy her own clothes).
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